How does ChatGPT describe your brand?

See the visits AI answers send you

Connect Google Analytics 4 and Gensiv imports the sessions, key events and revenue that come from ChatGPT, Perplexity, Gemini, Claude and Copilot. See them next to your AI visibility, by assistant and by landing page, so you know whether being recommended turns into customers.

CCadence/AI trafficDemo data
AI sessions
1,276Up28%vs previous period
Share of site visits
2.3%Up0.4 ptsvs previous period
Key events
71Up25%vs previous period
AI conversion rate
5.6%No changevs previous periodKey events per AI session
Engaged sessions
906Up34%vs previous period71% of AI sessions
Visibility vs AI sessionsDaily visits from AI answers next to how often AI engines mention you
Cadence's AI traffic for the last 30 days: AI sessions up 28% with their share of site visits, key events and conversion rate, above a daily chart of AI sessions next to visibility.

Answers captured from 6 AI engines, in every market you sell in.

  • ChatGPTLive
  • PerplexityLive
  • Google AI OverviewsLive
  • Google AI ModeLive
  • GeminiLive
  • ClaudeLive
AI Referral Traffic

What is AI referral traffic?

AI referral traffic is the visits to your website that come from links inside AI assistants such as ChatGPT, Perplexity, Gemini, Claude and Copilot. Google Analytics 4 records these visits by their source. Gensiv reads that report data from your GA4 property, groups it by assistant, and shows it next to how often those assistants mention you, so a rise in visibility can be checked against real visits and key events.

AI assistants recognised by referrer
5 + more
Imported when you connect
90 days
Refreshed every morning
Daily
Gensiv never changes your GA4
Read-only
Features

From mentions to measurable visits

Your AI visibility and the traffic it brings, on one screen.

Daily visits from AI answers as bars with visibility as a line: both rise over the month.

Visibility next to visits

Daily AI sessions plotted against your visibility score, so you can see whether more mentions bring more visitors.

AI visits by assistant: ChatGPT sends most, then Perplexity, Gemini, Claude and Copilot.

Which assistant sends traffic

Sessions and key events split by ChatGPT, Perplexity, Gemini, Claude, Copilot and other AI tools.

The pages AI visitors land on. The comparison page, pricing and a blog post are also cited by AI engines.

Landing pages, matched to citations

The pages AI visitors land on, marked when AI engines also cite that page in their answers.

Google Analytics connected read-only for Cadence: 90 days imported, refreshed every morning, counting sign_up as the key event.

Connected in a minute

Sign in with Google and pick a property, or add Gensiv as a Viewer. Read-only either way.

Product tour

From Google Analytics to answers

Demo data for Cadence, a fictional project management brand.

CCadence/Brand settingsDemo data
Google Analyticscadence.app – GA4 · read-only
Connected
Imported
Last 90 days
Refreshed
Every morning
AI sources
ChatGPT, Perplexity, Gemini, Claude, Copilot
Key event
sign_up
Google Analytics connected read-only for Cadence: 90 days imported, refreshed every morning, counting sign_up as the key event.
How we measure

How Gensiv counts AI traffic

Straight from your GA4 reports, with the limits stated.

  1. 01

    By referrer

    A visit counts when GA4's session source is a known AI assistant, such as chatgpt.com or perplexity.ai.

  2. 02

    Aggregated only

    Gensiv reads daily totals by source and landing page. It never reads user-level data.

  3. 03

    A floor, not a ceiling

    Some AI apps send no referrer, so those visits show as direct traffic in GA4 and Gensiv can't count them.

  4. 04

    Google AI Overviews excluded

    Clicks from AI Overviews and AI Mode arrive as normal Google search traffic, so GA4 can't separate them.

Frequently asked questions

Last updated

Every Pro tier. You need a Google Analytics 4 property for the site.

Become the brand AI recommends.