How does ChatGPT describe your brand?

Know your share of every AI answer

Share of voice splits every AI answer between the brands it names. Gensiv tracks your slice against each competitor you choose, per engine and over time, so you know who is gaining ground and who is losing it.

CCadence/AI Search VisibilityDemo data
Share of voiceYour brand vs competitors

Avg. share of voice

25%Up6 pts
Tasklane29%Cadence25%Orbitly21%Planwise15%Stackboard10%
25% share of voice across 5 brandsUp6 pts
Position distributionWhere your brand appears in AI responses
Brand#1#2#3#4#5#6+
CadenceYou
31%27%18%11%7%6%
Tasklane
48%22%13%8%5%4%
Orbitly
19%26%24%15%9%7%
Planwise
9%17%25%22%15%12%
Stackboard
4%9%16%24%21%26%
Showing data for 90 daysAvg #2.4Down0.7LowHigh
Share of voice donut and position distribution heatmap for five project management brands: Tasklane 29%, Cadence 25%, Orbitly 21%, Planwise 15%, Stackboard 10%.

Answers captured from 6 AI engines, in every market you sell in.

  • ChatGPTLive
  • PerplexityLive
  • Google AI OverviewsLive
  • Google AI ModeLive
  • GeminiLive
  • ClaudeLive
Share of Voice

What is AI share of voice?

AI share of voice is the percentage of brand mentions in AI answers that belong to you, measured across a fixed set of buyer questions. If ChatGPT and Perplexity name five project management tools across your prompts and a quarter of those mentions are yours, your share of voice is 25%. It shows your position in the market, not just your presence.

Competitors per brand, suggested from your site
Up to 10
Every brand measured on identical questions
Same prompts
Filter your share to any single AI engine
Per engine
Today's split, or your share week by week
Donut or trend
Features

The platform for AI competitor benchmarking

See your category the way an AI assistant sees it, one buyer question at a time.

Share of voice donut: Tasklane 29%, Cadence 25%, Orbitly 21%, Planwise 15%, Stackboard 10%.

Your slice, next to everyone else's

A donut of the whole conversation, with your share and its change since the last period.

Rankings table comparing five brands by visibility, share of voice, sentiment and average position.

One table for the whole category

Visibility, share of voice, sentiment and average position for every brand, sortable.

Visibility trend chart: Cadence named in 41% of tracked AI answers, up 12 points over 90 days, plotted against four competitors.

Watch the gap close, or widen

Every competitor on one chart, so a rival's launch shows up as a dip in your own line.

Position distribution heatmap showing how often each brand lands at #1 through #6+ in AI answers.

Who gets recommended first

How often each brand lands at #1, #2 and further down the list.

Product tour

Read a category benchmark

Demo data for Cadence, a fictional project management tool, against four fictional competitors over 90 days.

CCadence/AI Search VisibilityDemo data
Share of voiceYour brand vs competitors

Avg. share of voice

25%Up6 pts
Tasklane29%Cadence25%Orbitly21%Planwise15%Stackboard10%
25% share of voice across 5 brandsUp6 pts
Share of voice donut: Tasklane 29%, Cadence 25%, Orbitly 21%, Planwise 15%, Stackboard 10%.
How we measure

A fair comparison between brands

Share of voice only means something when every brand is measured the same way.

  1. 01

    Neutral questions

    Suggested prompts are category questions that name no brand, so nobody gets a head start. Prompts that do name you are labelled branded and can be filtered out.

  2. 02

    Same schedule

    Every prompt runs daily on the same engines and in the same markets for every brand.

  3. 03

    Every brand recorded

    Each answer logs every brand it names, including ones you have not added as competitors yet.

  4. 04

    Shares add up to 100%

    Your share is your mentions divided by mentions of all tracked brands in the period.

Frequently asked questions

Last updated

It depends on how crowded your category is. With five tracked brands an even split is 20%, so 25% puts you ahead of the average, and category leaders often hold 30% or more. Track the trend and your gap to the leader rather than a fixed target.

Become the brand AI recommends.