How does ChatGPT describe your brand?
Glossary

What is Digital PR (for AI visibility)?

Digital PR in an AI visibility context is earning mentions and inclusion on the third-party pages that AI engines already cite for a category, such as review sites, comparison articles and community threads.

It matters more in GEO than in classic SEO because AI answers are frequently assembled from third-party sources. Publishing on your own domain cannot change which external pages a model draws on.

All glossary terms

Become the brand AI recommends.