Use case

Find out who AI recommends instead of you.

Not whether your visibility went up. Whether it went up faster than the competitor who keeps winning the answer you care about.

The situation

Where this starts

You have a visibility number and no idea whether it is good. 30% could be market-leading in your category or last place, and nothing in the number tells you which. Meanwhile someone in the business asks why a competitor keeps coming up when they ask ChatGPT about your category, and you have nothing to say.

How it works

How to do it in Gensiv

  1. 01

    Name the competitors you actually lose to

    During setup Gensiv suggests real competitors from your domain, and you edit the list. Use the names your sales team hears in deals, not the ones in the board deck. The benchmark is only as useful as the comparison set.

  2. 02

    Track the same prompts for everyone

    Every tracked prompt is a neutral category question that names nobody. Because the same question is asked on the same schedule, your number and theirs are measured identically, which is what makes the comparison mean anything.

  3. 03

    Read share of voice, not just your own rate

    Share of voice divides every answer between the brands that appeared in it. It tells you what slice of the conversation is yours and exactly who holds the rest.

  4. 04

    Break it down by prompt and engine

    Aggregates hide the useful detail. A competitor may own comparison questions while you own how-to questions, or lead on Perplexity while trailing on ChatGPT. That difference is the whole brief.

What you end up with

A ranked table of who AI names in your category, per buying question and per engine, tracked on a schedule so you can see whether the gap is closing or widening.

Common questions

See how AI represents your brand today

Start measuring your first brand for free, or get a guided walkthrough with our team. Know where you stand before your competitors do.