Glossary
What is Funnel stage (prompt)?
Funnel stage classifies a tracked prompt by how close it sits to a purchase: awareness and research questions at the top, comparison and recommendation questions in the middle, pricing and where-to-buy questions at the bottom.
Visibility is rarely even across stages. Appearing in research questions but not comparison questions is a specific, addressable weakness rather than a general one.
In Gensiv
Gensiv gives every tracked prompt one of four stages, informational, commercial, comparison or transactional, and compares visibility, position and share of voice across them.